Ambra S. A. Poland

The company was established in 1990. After initial period of diversified commercial activities in dec 1991, thanks to co-operation with italian partners from Canelli, who provided us with advanced equipment, technical support as well as know-how, we started our first wine manufacture. Following rapid increase in demand for our products we invested in green field, modern factory. Next years were characterised by a constantly and sharply rising curve. In order to meet the expectations of the market we completely changed the company's organisation. We introduced new techniques of sales and marketing, planning and production. We developed the factory and warehouses, and we bought a new production line. As a result, in 1994 already 18 million bottles of drinks were delivered to the market from our factory, which made us the Polish leader in manufacture and sale of grape wines. Yet, there came a moment, when future development of the company would be impossible without obtaining a strong partner with experience in running a big company, contacts all over the world, capital and access to the most modern technologies. We found such a partner in Germany. In 1995 the company Faber (currently Sektkellerei Schloss Wachenheim-SSW) became the shareholder of Ambra. This agreement opened the way to renowned European suppliers and to modern equipment. Regardless of the agreement with SSW we were dynamically conquering the Polish market. We purchased the rights to the following market titles: Michelangelo, Cin & Cin, Gran Cazzano, Russkoje Igristoje. Since 1997 we have also started manufacturing 'Dorato' in the Czech Republic. All those investments gave concrete results: In 1988 the company sold over 40 million bottles. Today we can take pride in being the most modern wine factory in the country, the only one that on a large scale runs manufacture of sparkling wines with the method of, so called, double fermentation. We realise that the company's success is determined not only by modern technology, capital and good organisation, but also by employees and something as intangible as labour atmosphere. In the first years of our activity the company's representative product was sparkling wine 'Dorato'. The current choice of produced drinks is much bigger and includes 52 items. Wine admirers certainly know most of them: Cin & Cin, Gran Cazzano, Russkoje Igristoje, Fiore Muscat, Fresco, Chatero, Canelli, Piccolo and many others. Our offer contains sparkling, table and aromatised wines, vermouths and soft drinks. To sum up, we are trying to satisfy all tastes. The advantages of ambra's products are appreciated not only by customers. They are also recognised by professionals. In 2003 the 12th polish wine congress took place. Our products won seventeen medals, including eleven gold medals, in all categories of grape wines. Totally, in the years 1994-2003 our products were awarded nearly one hundred ten times in annual wine contests. We do our best to enable our customers to enjoy splendid and delicious wines for a reasonable price.