Guangdong Alpha Animation and Culture Co., Ltd. China (Mainland)

The former name of Guangdong Alpha Animation and Culture Co., Ltd. (Alpha) was Guangdong Auldey Toy Industry Co., Ltd. (Auldey). During the past 15 years' rapid development, Auldey has become a leading company in China toy industry. In 2005, our company was given the honor of the Chinese Famous Brand and the Chinese Top Brand Product by the government, and it was the first and only one given to domestic toy manufacturers. In order to mightily realize our dream of animation soaring and the high improvement of the industry scale, Auldey had a reform of share-holding system, and set up a new group company called Guangdong Alpha Animation and Culture Co., Ltd., in June, 2007. Each year, Auldey attends most of the world famous exhibitions, such as Hong Kong Toys & Games Fair, Nuremberg International Toy Fair, and Canton Fair. Therefore, we have successfully explored key markets in Southeast Asia, the Middle East, Europe, India and other countries and regions. Moreover, by means of improving marketing channels together with local partners, our turnover has been increasing progressively year by year. Auldey is sharing achievements with our valued employees and partners, aiming at a new future of growing in pace with each other, as well as mutually beneficial cooperation. Thanks to good product marketing and high productivity ability with relatively low cost, Auldey has successfully developed overseas markets and obtained a rapid growth of nearly 40% each year. With strong brand awareness, Auldey has set up many sales channels in Southeast Asia, Korea and Taiwan area, through launching YOYO, Blades and other toy derivatives along with TV programs (Blazing Teens I & II and King of Warrior EX). From 2006, Auldey has launched a new line of high grade R/C cars. We used the theme of "World Famous Racing Championship" licensed R/C cars and got license from those famous car companies from Japan and Europe. In Hong Kong Toys & Games Fair, Nuremberg International Toy Fair, and Canton Fair, the new products attracted lots of foreign clients' great interest. In the past two years, Auldey had built up cooperative relationships with a number of new clients in Russia, France, Sweden, Italy, India, the Middle East and other countries and regions. In 2009, Auldey will have 4 projects of new 2D and 3D animations, and related toys will be on air. Several new popular licensed R/C cars will be launched as well. All of new items will be exhibited in Hong Kong Toys & Games Fair (5th Jan) and Nuremberg International Toy Fair (7th Feb) in 2009. We welcome you to visit our booth there!