Normal Watches United States

HistoryFounded in 2007, Normal Watches sells affordable watches with modern design. Combining the tenants of individualism, fast fashion, and the global competitiveness of accessory manufacturing, Normal Watches released its first four watches in March 2008. Since then, the company has expanded the collection to 10 designs available in 8 countries.LocationThe company is based in Normal, Illinois, the central part of the state. Normal Watches is named after the town in which they are headquartered.PeopleThe company was created by Matthew Newell (Owner, President), Shayne Ivy (Creative Director) and a silent investor[1]. A Nylon Magazine article[2] noted that while Matthew lives in Illinois and Shayne in Tennessee, at one point both lived in New York City where they worked in the music industry at BMG/RCA and VH1 respectively. Different websites and blogs have written that they met in jail, on a treasure hunt, at an underground chili-making competition, or at an audition for The Who. They are believed to have actually met in college at the University of Tennessee.ProductsNormal Watches are becoming known for their array of colors, contemporary designs, and low prices. Some of their designs feature controversial and irreverent themes, among them same sex marriage, drug use and the depiction of guns.Normal Watches has released ten themed watches."When Did Rock N Roll Become So F***ing Boring?" (censor ours) (March 2008)"Golden Girls Fan" (March 2008)"Because This is Thriller" (March 2008)"Sitting Target" (March 2008)"I Want Candy" (September 2008)"4:20" (September 2008)"Love is the New Hate" (September 2008)"Yes We Did" (Obama) (April 2009)"Facebook Ruined My Life" (April 2009)"I'm So Gay for Marriage" (April 2009)MediaNormal Watches has been featured in Nylon Magazine[3], BUST Magazine[4], Women's Wear Daily[5], W Magazine's Editors' Blog[6], and Italy's Polkadot[7] as well as numerous fashion and lifestyle blogs.References 1. ^ PR Web 2. ^ Nylon Magazine, April 2009, p. 117, "It's Business Time" 3. ^ Nylon Magazine online 4. ^ BUST Magazine, Feb/March 2009, p. 34, "Timing is Everything" 5. ^ WWD Accessories Supplement, April 2008, p. 22, "Perfectly Normal" 6. ^ wmagazine.com, April 3, 2009, "These Watches Give Us a Cheap Thrill" 7. ^ Polkadot Modern Lifestyle