Pt Indoplast Makmur Indonesia

With enterprising attitude to business and a passion for innovation, 'New Era' is one of the leading footwear company in Indonesia. Establish in 1996, now New Era group is a leading footwear of a full range of sandals and slipper in the over 210 million consumer market of Indonesia. With almost in profesional ethics, unity and discipline, our company drawn up a master plan to launch the "New Era" brand for sandals which was well received by public on 1996. Based on 1996 achievement, our performance become focused and kept on developing our brand equity backed by market-friendly research & development team to succeed the brand image of New Era for sandals with best quality and model. Under the solid, dedicated and high motivated management team, New Era experienced a fast improvement by market demand enabling us to produce a wider range of various products, for all ages and not only in sandals, but also in thong slipper. This is strengthened New Era as a brand for all ages in the all segments. New Era's quality and modern designs are consistently popular with consumers and ensure New Era's position as a market leader. Our company also exports to major consumer markets from Africa to South America not just only in Asia. New Era products are available globally to the billions consumers in the high, middle and lower price markets. One of our motto is today's footwear for future trends. Current products development as a part of our strategy involves assessing market changes and their influence on the products of the future. These assessments will help develop the "products of tomorrow".