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can continue to expand the market downturn in foreign trade environment, relied on by trial and error innovative, low-cost high-quality shoes do. Wanyou footwear mainly for production according to customer orders. According to Lin Min pure, currently doing flip flop exports mainly rely on customer orders. And do women flip flop Jieyang now with hundreds of companies around, her company now belongs to the middle level from the scale, competition is fierce. How to grab orders, Lin Min purely her own set of methods. For example, she said, to provide a pair of shoes a customer model, cost about 15 yuan, but the customer's price is less than 15 yuan. Lin Min pure and her team repeatedly thought, decided to work hard in the material. According to the model of the shoe material done, the cost is difficult to come down, the only way is to change the material. Female flip flop - (ethylene-vinyl acetate copolymer) material Wanyou flagship shoe made ​​PVC (polyvinyl chloride) and EVA. Lin Min pure and her team through continuous repeated attempts made ​​using PVC material and the appearance of the same model shoe products, while the cost of successfully from 15 yuan dropped to 11 yuan. If the price of 12.5 yuan, profit margins have 1.5, not only to win customers, but also provide development opportunities for the company. "We strive to reduce costs, but does not drop the quality." Lin Min pure stressed that her company can not rely solely on reducing costs to survive, because there is always a bottom line cost control, while relying solely on cost-competitiveness is still limited in the fierce competition. Lin Min pure introduced her back to a single company's customers a high rate, but her price is not the lowest in the industry point of view, and sometimes even a little higher than the industry, "because we are of good quality." "High-quality, low-cost products is our secret to win customers," said Lin Min pure. Future domestic + export trade remained sluggish, then how to go? Lin Min Pure has its own specific plan. Currently Wanyou footwear products are mainly exported to the United States, annual sales reached 50 million yuan. Lin Min pure said, had friends in the import and export company, for the U.S. market is relatively understood, so first came into contact with the customer base is the United States, the company produces shoes equipment are also against the United States. Now the company exports the United States this one has begun to take shape, and stable growth. "I am optimistic ab