home care product :Surf

Surf wants to wake up the laundry aisle with exciting limited edition variants! Giving consumers novel new fragrances that will lift their mood and make them smile!

First to market with a three times more concentrated detergent. Small & Mighty disrupted the usual monotony of laundry with a completely new product, and distinctive, modern, eye-catching bottles that require half the packaging, waste and vehicles to transport them. It has proved a huge hit with customers.

A pink detergent with a fabulous new tropical fragrance that promises to take your pants to paradise this was a definite first in the UK market.  

Surf introduces innovations that challenge laundry conventions. We believe that by giving consumers more than what they would expect out of a laundry detergent, we help brighten up their day.

Every bit as good as more expensive brands for your everyday wash, but it doesn't stop there. Surf gives multi-sensory satisfaction the suds, the fragrance, the freshness, the colours, the feel, the clean. Without paying over the odds. This is a brand that finds clever ways to give you more than you would expect.