Needs IdentificationGEN3 defines innovation as significant movement along a main parameter of value (MPV). A critical component to successful innovation is understanding MPVs as a leverage point to
new breakthroughs.Product DevelopmentNew products What technical solutions will improve product performance and functionality for product line extensions or new products? Packaging What
technologies will enable new packaging solutions that can increase market share or open up new markets? Failure anticipation analysis Under what conditions could a product (or process) experience
unforeseen failure? How can it be prevented? Concept verification/prototyping What is required for proof-of-principle prototype on a proposed product solution? Process ImprovementCost reduction
What changes to technology and manufacturing processes could yield significant cost reduction for the business? Technology ForecastingIn what directions will technology develop in the near and long
term? What design solutions will reflect these directions? Supply Chain EnhancementProductivity improvement How can technology and other process changes have significant impact on removing costs
from the supply chain?
GEN3 has successfully applied its methodology to solve difficult product, packaging, and process innovation challenges.