Believer fishing lure

The #1 trolling lure for catching trophy 50 and larger muskies is now available in 6, 7, 8, 10 and a new 13 version.  Available in either a straight or jointed configuration, this lure has already proven to drive the big fish insane. Despite its size, the 13 Believer? has the same classic action that produces strike after strike. Its unique lip design allows this lure to be virtually trolled at any depth. When trolling in multiple lure arrangements, the 13 Believer? seems to attract big fish with its impressive wobble and deep underwater, low frequency rattles.  Charter captains that normally would catch perhaps 1 or 2 fish in a good day reported that with the giant Believer? out, their catch rate increased on all of their lines. They referred to it as the fish magnet! This lure can be seen and heard a long way off under the water line and represents the large meal trophy fish prefer. Muskies, pike, stripers, lake trout....they all respond to the action of this famous lure.

The new 13 Believer? has world record written all over it.

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