Whether you are seeking referrals from industry partners, past clients, or your sphere of influence, it pays to do business with people who are pre-sold on your services. What most
mortgage professionals fail to realize is that generating referrals is extremely time consuming and difficult to achieve.
Whereas any mortgage professional can convert a lead to a borrower, converting borrowers and partners into active referral sources involves an entirely different sales process.
BNTouch provides mortgage professionals with the tools they need to effectively generate referrals from their borrowers, contacts, and industry partners. The long term marketing
campaigns in BNTouch will continuously provide regular relationship building emails, call reminders, and ensure superior servicing during the loan process.
Co-Branded Marketing
BNTouch allows you to market on behalf of your industry partners such as real estate agents using the BNTouch Co-Branded Marketing Strategies. Attract and retain top
referral partners by providing them value.
Relationship Building
The marketing campaigns and processes in BNTouch are designed to generate referrals by building trust through education and follow up. Our strategies produce referrals.
Consistency
Make sure that your loan officers are keeping their names and contact information in front of their network and maintaining top of mind awareness with BNTouch's long term
marketing campaigns. Whether they are marketing to past clients, partners, or social contacts, BNTouch ensures that you are staying in front of everyone in your network.
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Partner Marketing
BNTouch is equipped with a partner specific sales pipeline so you can market to current and potential referral partners with the same automation as with your mortgage
clients.
Status Updates
Generate a steady stream of referrals from fellow loan participants by automatically keeping them up to date on the status of each loan. The more your loan officers
communicate and make the mortgage process transparent, the more likely they are to generate referrals from the other participants on each transaction.
Increased Value
Referral relationships with industry peers center around value. Asking for leads or giving out donuts simply don't provide an incentive for others to work with you. With
BNTouch, you can bring value to the forefront through mutual opportunity discover, increased communication, and co-branded marketing endeavors that will attract and retain
new referral partners.
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