digital LED billboard

Given the rising popularity (and profitability) of digital LED billboard advertising (along with the significant equipment investment costs), it's important to make sure your displays not only function when theyre new, but can maintain high performance over the long-term.

What's unique about our displays is their ability to perform in an outdoor direct sunlight environment. We incorporate a higher density of diodes - which allows greater efficiency for the LEDs, provides clear viewing all day long, assures vibrant color consistency and extends the life of your display. Most manufacturers provide only minimal diode density and compensate for lower NIT (cd/M2) by using narrow beam (900 or less) LEDs. This can lead to inaccurate colors, decreased contrast, premature fading and loss of audience potential.

Our patented Hybrid Pixel system solves all of the problems inherent with typical LED displays, including direct sunlight functionality, long-term life and serviceability. A key advantage to our Hybrid pixel design is its plug and play interchangeability. If a pixel fails or is damaged, rather than replacing an entire circuit board/module that usually consists of 64 or 256 pixels, our pixels snap in and out individually. This eliminates the typical "tile" effect that results when a large 16 x 16 pixel replacement module stands out from the surrounding modules because it doesn't match the existing display's brightness, due to variations in the degradation rate of the original modules versus the replacement module. With Optec Digital Billboards's plug and play hybrid pixels, even if the replacement pixel is brighter than the rest of the display, it is small enough to be virtually unnoticeable. Another advantage is our exclusive individual diode shading system. By shading each LED individually, you are assured of maximum contrast and clear readability - even in direct sunlight. No other LED display manufacturer offers this protection.