ExxonMobil Corporation, the foremost oil major represented by McLarens Lubricants Ltd, has the global leadership in finished lubes with strong, widely respected brands. The ExxonMobil brands cover comprehensive product lines for array of applications and claim the industry leadership for the 21st century. This global multinational has brought expertise knowledge and business practices to local operation at McLarens who, has mastered, since 2000, with experienced and trained staff in all sectors, the ability to respond with responsibility and expert knowledge in each sector. A skilled approach to lubricant market and analytical capabilities has been major factor in its business.In Sri Lanka, Mobil has been the image leader with its flag ship brand Mobil 1 which has a leading share of the worldwide synthetic motor oil market and moreover it has been asserted with premium products such as Super XHP Plus and Delvac MX. McLarens is the most daring imported lubricant marketer that thrives to challenge the market conditions and have been trying to derive a sizable share with sharp marketing strategies and innovative efforts. Moving away from traditional lubricant marketing channels, McLarens was instrumental in focusing sales activities in non-traditional outlets, such as supermarkets, tire shops and spare part shops, in order to reach discerning end users. Today, McLarens together with ExxonMobil thrives to drive the market where the competition must reckon with consistent quality standards.
This global multinational has brought expertise knowledge and business practices to local operation |