duck meat-Liver

The AI outbreak of 2004 resulted in a significant shift in the BR product mix, with the share of cooked products rising significantly due to restrictions on the import of uncooked duck meat into the EU. This trend has continued as exports have grown and BR has consolidated its position in its various markets.

BR sells cooked products for export under three brands: Dalee, Dalee Red, and Duck Delight, as well as under wholesaler and supermarket own-labels.

Responding to the 2004 Avian Influenza (AI) outbreak in Thailand, BR invested in expanding its cooking and processing facilities and further upgrading its hygiene standards, earning BR the position of a major player in the European market for cooked duck, roast duck in particular. BR increasingly focuses its product development efforts on ready-to-cook and ready-to-eat specialty duck products prepared with popular tasty recipes and attractive, convenient packaging for supermarkets in Europe.

Using modern technology with world-class hygiene and quality control standards, BRs operations are fully-integrated from company-owned parent stock farms and hatcheries to dedicated third-party contract farms, and then, processing into many types of chilled and frozen duck meat, as well as raw and cooked parts, whole birds and feathers.

Bangkok Ranch (BR) was established in 1984 and listed on the Stock Exchange of Thailand (SET) in 1992. After a period of financial difficulty during which the Company was restructured, BR re-entered the SET in December 2005. BR raises ducks to produce fresh and frozen products for the domestic market and cooked duck meat products for export. Over the years, BR has become a leading international duck meat products supplier offering a wide range of products. 

BR sells cooked products for export under three brands: Dalee, Dalee Red, and Duck Delight