little einsteins Milk with omega-3 DHA

Stremicks Heritage Foods is creating a line of Disney-branded beverages that meet Disney's newly established nutritional guidelines. The first product features Disney's Little Einsteins, and is the first Disney-branded refrigerated dairy beverage to launch since Disney announced its food guidelines earlier this year.

Little Einstein's is an rBST hormone-free milk, enriched with omega-3 DHA. This product will enable moms to provide their children with a highly nutritional, wholesome and great-tasting beverage that children will have an immediate connection with and want to drink. We call it a, "deliciously brainy beverage" and is available in grocery stores throughout the U.S.

The new 64-ounce Little Einstein's-branded line of milk is delicious as well as nutritious and comes in low fat 1% milk and reduced fat 2% milk both with omega-3 DHA's that are essential for a healthy mind, body and heart.

It is important that the diets of young children include adequate amounts of DHA to support brain, eye and nervous system growth and development. Yet, it's no surprise that American children consume less than optimal levels of DHA. Foods that naturally contain DHA are limited to organ meats and fatty fish, which are not commonly consumed by young children. In addition, picky and unbalanced eating habits, food allergies, and a recent FDA warning for young children to limit consumption of certain types of fish due to concerns over high levels of mercury, make it difficult for parents to ensure their children are obtaining optimal levels of DHA.

Parents can feel good that this product and all Disney-branded Heritage food and beverage products meet Disney's new, healthy food guidelines and Heritage's commitment to provide new products with premier standards in health benefits to our customers. Ultimately, both companies support parents' efforts to foster healthy eating habits and wholeheartedly believe in providing "good for you" products that are nutritious for children.

is creating a line of Disney-branded beverages that meet Disney's newly established nutritional guidelines