Oven Baked Chips

The launch is supported by a television campaign, consumer promotions, in-store point-of-sale and a sampling campaign

McCain HomeFries are available in Wedge Cut, Straight Cut and Crinkle Cut and the range is clearly differentiated through new packaging that is designed to appeal to current consumers, stimulate interest and increase repertoire.

McCain has launched HomeFries, an oven-baked chip that has the taste and texture of a fried chip, aimed at enticing new users into the category.

Crispy & golden

MCCAIN Oven Baked Chips
Crispy & golden